Norte! is Traverse City’s bike-centric, youth-focused 501c3 advocacy organization.

Norte!‘s mission is to help build a stronger, better connected and more bike-friendly Traverse City by inspiring its young people through bicycles.

Norte! is developing the next generation of active, happy, bikes-for-life leaders through its Safe Routes To School, #BikeTVC and mountain bike programming.

Safe Routes To School

Empowering elementary and middle school students to actively transport themselves to school:

  • Fridays Fantástico: A weekly celebration of students walking, biking and rolling to school.
  • The Great Traverse City Bike Train Experiment: A community-wide network of adult led bike train connecting Traverse City neighborhoods to neighborhood schools.
  • The Bike Mas Project: An adventure-based after school empowerment program for upper elementary students.
  • El Barrio Bike Fix: A learn-to-wrench after school program for upper elementary students.
  • Estrellas: A learn-to-ride program for preschoolers using balance bikes.
  • Winter Walk Wednesdays: A #StepItUp inspired celebration of people – big or small – walking to work, school or just for FUN! in Traverse City.
  • Park & Stroll: For those students who attend a school of choice or live too far away from their home school. Drive. Park. Walk 5 minutes to school. Easy.
  • Bike2Bus: Portable bike racks at neighborhood bus stops and mapping of safe routes to these racks to encourage “biking to bus”.
  • Norte! Bike Library: Ensuring that awesome kids have awesome bikes to pedal to school no matter their family’s resources.


Advocating for more people on bicycles in Traverse City:

  • TC Rides is a weekly community slow ride to promote an active lifestyle and create awareness for people on bikes in Traverse City.
  • TC Bike Valet – Provides professional bike parking services at the Sara Hardy Farmers Market, National Cherry Festival, Traverse City Film Festival and other community events.
  • TC Bike Month – May is for bikes in Traverse City
  • Bike Night at The Bijou – Yay for mucho bicycles at our bike-tastic community theater.
  • Bike Happy Pop-ups – Free coffee and bike tune ups. High fives, too.
  • La Fiesta – Annual celebration of people on bicycles in Traverse City.

Mountain Bikes

Building confidence and independence by way of adventures in our Northern Michigan forests:

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